Why Social Media Optimization?
Before we go in too deep of how social media can be utilized for boosting business performances, let’s take a look at some staggering data on social media consumption;
- More than 75% of all internet users are active on all or some social platforms.
- Approximately 2.5 billion people are on Social Media as of 2019.
- 50% of all internet shoppers made purchases online based on recommendation on social media.
- More than 90% small business owners have a social presence and 92% of them agree that social media marketing has given their business a boost.
- 60% people agreed that they think highly of organizations with a good social media presence.
- 43% business owners have found a new customer base in LinkedIn.
- 654 million people browse through local business pages on Facebook every week.
Analyzing Market & Competitions
We start by carefully analyzing the market and your top competitors to understand their social strategies, ROI and interactions while keeping in mind the buyer persona and marketplace competition.
Creating Relevant Content
Once we have strategized, we follow it up with creating relevant, informative and engaging content that focuses on context and form in order to keep your readers glued to the screen and take actions.
Marketing the Content
:Once the content is developed, we market them on numerous platforms and third party websites to give your business a voice. We believe in leading the conversation through our content instead of joining in on the conversation. That gives us a distinct edge over our competitors.
AmplifyWe actively put strategic efforts to amplify your content marketing by breaking it free from your network limitations and improving your content outreach program radically. Our tried and tested SMO techniques and collaborations ensure that the content development efforts do not go in vain.
MeasurementThe next step would be to measure the outcome of our efforts and do a comparative analyzing to close all loopholes. Our comprehensive analysis of both campaign metrics and ongoing analytics brings us opportunities to gain from.
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